About

I’m* a design strategist.
I’m a consultant.
I’m a maker.
I’m a doer.
I’m a craftsman.
Basically, in a word, I’m a graphic designer. I design stuff.
All kinds of stuff. For all kinds of things.
Big and small. Global and local.
Meaningful and memorable.
For print and digital.
For fun.
I’m curious. I’m passionate.
I have well-grounded design principles that have been keenly sharpened for over 2 decades.
My work spans many B2B and B2C industries: tech, comms, social media, banking, real estate, law, publishing, dental and beyond.
I design with feelings.
That’s a powerful tool.

*I hate saying “I” because everything great I have done, is because of, and/or despite of, collaboration with a team, both brave clients and talented colleagues. My achievements are their achievements. My success is their success. I never use the royal we. But I do use the communal we.